Rumble sells two-thirds of its bitcoin as AI cloud unit posts first profitable quarter
Rumble (RUM) cut its bitcoin holdings from 293.14 BTC at the end of June to 94.68 BTC worth $7.9 million on Sept. 30, selling roughly two-thirds of its treasury. The move came as its Quake AI cloud unit drove record revenue of $96.6 million and the company posted its first profitable quarter. Traders may read the sale as a corporate treasury de-risking that adds sell pressure to BTC, though the pivot toward AI revenue could reshape how the market values RUM.